We've all sent a tweet that didn't get any retweets...
We've all written a blog post that didn't get many pageviews...
We've all posted something on Facebook that didn't get many 'likes'...
We've all posted a video on YouTube that didn't get many views...
When any or all of these events happen, it doesn't always feel too good.
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| http://goo.gl/ilOu2Z |
Granted, it's not about the retweets, 'likes,' and pageviews, but obviously we all want to think the stuff we are sharing is valuable to others, therefore being worthy of retweets, 'likes,' and lots of pageviews.
But here's the thing that we tend to forget and not realize...
Just because a tweet doesn't receive a ton of retweets, a blog post doesn't get a lot of pageviews, or a Facebook post doesn't get huge amounts of 'likes,' doesn't mean it didn't have an impact or an influence on others.
We have to look at it like hobbyists and collectibles. We have to look at the quality of the influence and impact over the quantity of retweets, pageviews, and 'likes.'
I've personally had blog posts that have gotten very few pageviews but have greatly impacted others.
I've had tweets that didn't seem to get much attention but they've changed somebody's mindset about a particular issue.
Here's my point... don't assume that just because you didn't get a million retweets, 74,389 pageviews for that blog post, and a truck load of 'likes' on that last Facebook post, that it didn't affect and impact others in your social network.
The last thing we need is for you to give up and stop sharing your ideas just because you think no one is listening.
Your social media influence reaches far beyond what you might think...